Live rates
Rooms and rates at The Place Firenze
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From our guides
Our take on The Place Firenze
The house-party hotel: 20 rooms on the piazza and no traditional reception desk, breakfast under a glass-domed courtyard, a terrace over the rooftops, and a restaurant open daily until 10:30 p.m. for lunch, tea or an aperitivo (ask for the negroni masterclass). One MICHELIN Key, LHW member, and the insider's pick for a solo stay.
The house-party hotel: 20 rooms, beloved staff, the insider's pick
The hotel
About The Place Firenze
Luxurious Rooms and Design Features
The Place Firenze offers stylish and elegant 5-star rooms with unique design features. Each room includes a satellite flat-screen TV, with some rooms providing views of the hotel's gallery or terrace.
Gourmet Dining Experience
Indulge in a large breakfast served in a glass-domed courtyard and savor Tuscan and Italian cuisine at the on-site à la carte restaurant. Open until 22:30 daily, the restaurant is perfect for lunch, afternoon tea, or an aperitif.
Convenient Location and Exclusive Services
Located just a short walk from Santa Maria Novella Basilica, this hotel provides panoramic views from its rooftop terrace. Enjoy free WiFi, guided tours of the Uffizi Gallery, and the option of chauffeurs for wine tours in the Chianti region.
Rooms and suites
Where you'll stay at The Place Firenze
Superior Double Room
- 25 m² · 269 sq ft
- 1 queen bed or 2 twin beds
- Sleeps 2
Deluxe Double Room
- 32 m² · 344 sq ft
- 1 queen bed or 2 twin beds
- Sleeps 2
Santa Maria Novella Master Suite
- 50 m² · 538 sq ft
- 1 super-king bed
- Sleeps 4
Executive Suite
- 50 m² · 538 sq ft
- 1 queen bed or 1 sofa bed
- Sleeps 4
Loft
- 50 m² · 538 sq ft
- 1 sofa bed or 1 queen bed
- Sleeps 4
Junior Suite
- 40 m² · 431 sq ft
- 1 double bed
- Sleeps 3
Amenities
What's on site
Food & drink
- Restaurant
- Room service
- Bar
- Breakfast in the room
- Snack bar
- Wine/champagne
Internet & work
- Free WiFi
- 24-hour front desk
Parking & transport
- Parking
- Valet parking
- Private parking
- Parking garage
Family
- Family rooms
- Babysitting/child services
Services
- Laundry
- Luggage storage
- Safety deposit box
- Ironing service
- Dry cleaning
- Daily housekeeping
- Concierge service
General
- Air conditioning
- Terrace
- Soundproof rooms
- Non-smoking throughout
- Private check-in/check-out
- Shared lounge/TV area
- Outdoor furniture
- Fruits
- Strollers
Gallery
Photos of The Place Firenze
Guest reviews
What guests say
9.3Excellent · 229 guest reviews
Guests praiseAttentive staffBeautiful decorGreat food
- Cleanliness
- 9.2
- Service
- 9.8
- Location
- 9.3
- Room Quality
- 9.2
- Amenities
- 9.2
- Value for Money
- 8.2
- Food and Beverage
- 9.7
- Overall Experience
- 9.7
The Place, Firenze. Perfetto
“Fantastic location, luxury accommodation and excellent service. We were made to feel very welcome and loved our stay at The Place, Firenze.”
Guest scores and reviews as published on our live-rates booking platform. Facts and guest scores checked November 2026.
Good to know
Planning a stay at The Place Firenze
- Address
- Piazza Santa Maria Novella 7, Florence 50123
- Check-in and check-out
- Check-in from 4:00 PM
- Nearest airport
- Peretola Airport (FLR)
House rules
- Guests are required to show a photo ID and credit card upon check-in.
- A deposit may be required at the property.
Also listed in Leading Hotels of the World in Italy: All 90+ Members.
Biirdee · Preferred Partner
Book The Place Firenze with perks
Book a room yourself from the live rates above, or ask a concierge: they check availability at The Place Firenze and the partner perks your stay qualifies for, at the same rate as booking direct.
- Same rate as direct
- Upgrade priority
- Daily breakfast
- Property credits
Partner perks vary by hotel and are confirmed with your rate.
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